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ACG PEACE ON EARTH was a campaign to relaunch the iconic outdoor brand All Conditions Gear in Holiday 2020. Centered around an adventure at Smith Rock, Oregon, we investigated different ways to invite the youth to come outside and touch grass.

PEACE ON EARTH touched many parts of Nike's digital ecosystem, building content experiences on both .com and the Nike App, as well as driving many activations, namely a takeover of the House of Innovation stores in both New York and Paris.

A/V Art Direction in collaboration with Nico Sala and Jake Gascoyne. Directed by Anton du Preez. Photography by Jerry Buttles. Styling by Rita Zebdi and Michelle Torres. Production by Wes Auburn/Artschool Athletics.

D A N T E C A R L O S is an independent graphic and book designer. His projects include commissions for cultural institutions, spaces, artists, agencies, and local businesses.

He currently is based in Portland. For more information or inquiries, contact Dante at ddddd@dantecarlos.info

S E L E C T E D C L I E N T S The Aspen Institute, Armory Center for the Arts, Bloomberg View, Carnegie Institute of Art, CB2, Cherry and Martin, Coca-Cola Corporation, Craft and Folk Art Museum, Good Magazine, Institute of Contemporary Art (Miami), Institute of Contemporary Art (Philadelphia), Kurimanzutto, Kohler, Levi’s, Midway Contemporary Art, Motorola, MTV Networks, Museum of Arts and Design, M+, NBC/Telemundo, The New York Times, Sony, The Third Rail, Walker Art Center, UCLA